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EFFECT's development history is a long journey full of experiences and challenges. To gain such reputation as today, EFFECT has undergone memorable milestones, proving the non-stop efforts of all members of the organization over time.

Milestones

5/2013
On April 20, 2013, the official launching ceremony of EFFECT's new brand identity system took place in Vien Dong Building, Hoang Cau, Hanoi, which is considered a significant milestone towards the a new stage of strong and stable development of the company.
 
Over 15 years of development, EFFECT has been well-known as an effective tool in the management of companies of different sizes and business models. EFFECT’s new brand identity system is developed based on several factors: inheriting and promoting the traditional values ​​of the company, creating innovative values for a period of booming development. EFFECT’s new brand identity system carries distintive features and delivers the core values: solidarity, creativity, and constant innovation.